We cover that.Īlso, how to deal with massive competition in your industry. So, how do you get these influencers to really get excited about your brand when you’re just starting out. The best ways to build relationships with influencers. How do we build that trust? Also, how to decide what and when to scale in your business. What we’re going to be talking about today is, first, how to build trust with your audience when you’re a pioneer in your industry. And I love the strategy behind what they do to find these partnerships with influencers and celebrities and get people to come to their events, which helps their overall brand and overall sales. And they are the brand and the event to go hang out at, at Coachella and other big events that are happening around the world. I mean, it just continues to grow and grow and grow, right? And they have almost two million Instagram followers, they’ve got millions of e-mail subscribers, they’ve got a large following.īut one of their keys has been getting the biggest celebrities and influencers to feature their clothes and come to their big events and parties. Again, they are getting close to a billion dollars in sales a year, right now. They’ve had to learn and constantly re-invent and re-evolve their brand and their audience, and so many different strategies to continue to grow. And here’s what I love about it: Revolve was founded in 2003, so in a world where everyone wants to start and launch something quickly and have it sell and make millions of dollars in the first year, or first few months, they’ve been around for a long time, pre-social media. It has become one of the leading, trendy fashion brands today. His name is Michael Mente and he is the CEO and co-founder of Revolve, which is a popular online fashion retailer. ![]() We’ve got another powerful interview today. So, thank you all, again, for being a part of this journey. And the movement of greatness that we’re all on board with. You know, again, as I reflect back on how amazing the last year was, and really, where we’re headed to with this podcast, almost five years of the podcast happening, and it just blows my mind to reflect on what we’ve been building together. We are starting out powerfully in the New Year and I am just so pumped to be here with all of you. Welcome back, everyone to another edition of The School of Greatness Podcast. Thanks for spending some time with me today. My name is Lewis Howes, former pro-athlete turned lifestyle entrepreneur and each week we bring you an inspiring person or message to help you discover how to unlock your inner greatness. Lewis Howes: This is episode number 583 with Revolve co-founder, Michael Mente. I loved Michael’s humble wisdom about what it has taken to create this kind of success in such a competitive industry.ĭiscover all of that and much more, on Episode 583. Since then FORWARD has grown to become a powerhouse in fashion and has become the go-to place for premier luxury fashion. Supporting up-and-coming designers and digital influencers has become the core of Revolve’s growth and they decided to expand their digital offerings by launching a sister company, FORWARD, in 2008. ![]() Michael saw a gap between affordable and high end items, which provided grounds for him to create an online shopping experience that falls in the middle. To do so, Revolve regularly holds trips for influencers to gather, relax, and recreate the lifestyle of an ideal Revolve customer. Over the years, Michael began developing organic relationships with bloggers to represent the brand on a more realistic level. ![]() His company is considered the one-stop shop for clothing items designed by some of the hottest emerging designers. He’s Currently the CEO and Co-Founder of Revolve and is set to bring in $400 million in sales this year. Michael Mente dropped out of an entrepreneur program at the University of Southern California to become an entrepreneur by profession.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |